Blog – Page 64 – Ethiopian Business Review

Billboards, radio, television, and press advertisements are still fundamental forms of advertising, particularly in traditional economies with poor access to digital media. Digital advertising is, however, becoming more common in metropolitan areas due to the rising usage of smartphones and internet connectivity. Businesses use social media sites like Facebook, Instagram, and TikTok to connect with younger, more technologically adept audiences and customers. Traditional techniques continue to be essential for reaching larger audiences despite this transition towards digital advertising, but some argue that in a few years, digital advertising will dominate the market. In this article, EBR’s Eden Teshome tells the story of the evolution of advertising practices.

Ethiopia, a country rich in natural resources, has one of the most varied agro-ecological settings. The country’s diversity makes it suitable for growing hundreds of crops, with 74.3 million hectares of arable land spread over 18 major agroecological zones at altitudes ranging from 148 metres below sea level to 4,620 metres above sea level. The country is also home to a large number of livestock resources. Ethiopia’s agricultural sector plays a crucial role in the country’s economy, employing over 70Pct of the population and contributing to more than a third of the GDP. Despite promising results, it has yet to realise its full agricultural potential due to subsistence-oriented farming practices, limited technology adoption, sub-optimal agronomic practices, and a heavy reliance on rain-fed farming. Conflict and severe drought records have resulted in poor crop output, limited market access, income loss, and substantial postharvest losses. As if that were not bad enough, farmers now deal with acute fertiliser shortages, writes EBR’s Bamlak Fekadu.

Industrial policy has always been a controversial dimension of growth and development strategies in emerging economies. Now, the introduction of the CHIPS and Science Act, [a US federal statute enacted by the 117th United States Congress and signed into law by President Joe Biden on August 9, 2022. The act provides roughly USD280 billion in new funding to boost domestic research and manufacturing of semiconductors in the United States], and the (misnamed) Inflation Reduction Act in the United States has reignited a similar debate in advanced economies. Unfortunately, it’s a debate that often generates more heat than light.

As cities witness rapid urbanization, concerns regarding environmental sustainability have become increasingly prominent. Addis Ababa, the capital city of Ethiopia, serves as a fascinating case study in understanding the challenges posed by urbanization and the innovative strategies employed to tackle them.

Background

Ethiopian Business Review (EBR) is an English business magazine published by Champion Communications. EBR’s mission is to deliver research-based content that promotes private-sector development in Ethiopia. EBR has one goal, to be the source of top-notch ideas for people creating, leading, and transforming the Ethiopian Private Sector. It publishes research-based articles with a view of becoming the nation’s premier magazine, publishing cutting-edge, authoritative thinking on the key issues facing the private sector in Ethiopia.

Background

Ethiopian Business Review (EBR) is an English business magazine published by Champion Communications. EBR’s mission is to deliver research-based content that promotes private-sector development in Ethiopia. EBR has one goal, to be the source of top-notch ideas for people creating, leading, and transforming the Ethiopian Private Sector. It publishes research-based articles with a view of becoming the nation’s premier magazine, publishing cutting-edge, authoritative thinking on the key issues facing the private sector in Ethiopia.

Background

Ethiopian Business Review (EBR) is an English business magazine published by Champion Communications. EBR’s mission is to deliver research-based content that promotes private-sector development in Ethiopia. EBR has one goal, to be the source of top-notch ideas for people creating, leading, and transforming the Ethiopian Private Sector. It publishes research-based articles with a view of becoming the nation’s premier magazine, publishing cutting-edge, authoritative thinking on the key issues facing the private sector in Ethiopia.

ITSS becomes Temenos’ exclusive implementation partner for digital banking solutions in Ethiopia, further reinforced by its official corporate office launch, solidifying its commitment to growth in the Ethiopian market.

Background

Ethiopian Business Review (EBR) is an English business magazine published by Champion Communications. EBR’s mission is to deliver research-based content that promotes private-sector development in Ethiopia. EBR has one goal, to be the source of top-notch ideas for people creating, leading, and transforming the Ethiopian Private Sector. It publishes research-based articles with a view of becoming the nation’s premier magazine, publishing cutting-edge, authoritative thinking on the key issues facing the private sector in Ethiopia.

Thanks to big corporations and financial companies, Addis is becoming a city with many buildings compared to East African cities. With its challenges, many local contractors have built magnificent buildings in the past two decades in the capital and the rest of the country. Most structures built by local contractors need more quality and basic infrastructures and have similar designs. Frustrated, many builders are now turning their backs on local contractors while strengthening their ties with foreign ones, particularly those from China. Chinese contractors run the country’s significant buildings, roads and dam projects. This article is an updated version of earlier content published on EBR, 8th Year • Dec.16 – Jan.15 2020 • No. 81.

Digital Advertising: So Much for So Little

Fertiliser Shortages: Thwart Agricultural Hopes

In Defense of Industrial Policy

Addressing Urbanism & Environmental Sustainability in Addis Ababa

Media House Intern (2)

Junior Staff Writer (2)

Junior Business Journalist

ITSS and Temenos Foster a Dynamic Partnership

Senior Business Journalist

Chinese Companies Taking Over Ethiopia’s Construction Industry