OLA Energy Ethiopia Rebrand and Launching of Premium Servicing
OLA Energy Group unveiled a new brand for its pan-African network of retail outlets, channels, and petroleum products.
Formerly OiLibya Ethiopia Limited, both the local and pan-African company has now been renamed and rebranded to OLA Energy Ethiopia Limited and OLA Energy Group on February 7, 2022. The new branding is now taking foot in Ethiopia, originally with few service stations in Addis Ababa, followed by a phased rollout over the entire retail network across the country.
The company also introduced their Accel Auto Care Center at their Meskel Square service station, aiming to provide better quality services at their service stations across the country. Towards this, they have struck a collaborative deal with Gigar Trading and Technical Center, which will be operating the premium car maintenance center in the country.