With its distinct ecoregions and vast range of fauna and flora, the area is home to Ethiopia’s second-highest peak as well as otherworldly landscapes—the Harenna Forest and Sanetti Plateau. Religious tourism, also present at Sof Omar and Sheik Hussein’s tomb, brings numerous Muslim pilgrims. With the recent advent of hiking groups making such travels more accessible to locals, the region stands to win if enabling infrastructures and sustainable development putting locals at the center are employed.